Victory Amplifiers are born in England, where they are proudly designed and built by our committed team of engineers and craftspeople. We value simplicity in operation, flexibility in use and absolutely no compromise in tone. Our aim is simple: to create amplifiers that inspire you ever onwards in your playing and never let you down.
Our head designer is Martin Kidd who is well known in British amplification circles. He heads up a modern-boutique approach to design and specification. We use meticulously hand-wired tag boards where we feel that method offers the biggest tonal benefits, alongside printed circuit boards where they make most sense. We never compromise on components, from caps and resistors, pots and switches, right through to our custom designed transformers.
Victory Amps always deliver excellent value for money. That’s partly because they’re designed and built to sound great and be professionally roadworthy, but also because Victory does not use third-party distribution channels. We have our amps shipped directly from our manufacturing facility to dealers, which enables us to keep prices extremely competitive when compared with other boutique and custom builders.
But don’t take our word for it – visit a Victory Dealer and let our amplifiers speak loud and proud for themselves.
10/10 from Guitarist Magazine
Gear of the Year – Guitarist Magazine
Gear of the Year – Guitar & Bass Magazine
Guitarist choice award
Premier Gear Award – Premier Guitar
V130 Super Jack
Product Awards Finalist 2017 – MIA Awards
Guitarist Choice Award 2017
Gear of the Year 2017
Premier Guitar Premier Gear Award
v4 Sheriff Preamp
Guitarist Choice Award
Guitarist Gear of the Year Award
Gear of the Year Nominee 2017
9/10 Guitarist Choice Award
V4 Kraken Preamp
Premier Guitar Premier Gear Award
V4 Kraken Guitar Amp
Guitarist Gold 10/10 Review
Guitarist Gear of the Year Winner
Victory Amps is born!
Victory Amplifiers launched with a three amp range. There was a 10w home & studio single channel combo (the Baron), a 50w 2 channel head (the Earl), and the flagship multi channel 100w head (the Duke). Everything was and is hand wired and assembled in the U.K.
The Silverback is launched.
The Silverback 50-watt head was designed with Rob Chapman.
The Countess arrives
Designed with Victory artist Guthrie Govan the Countess is launched.
The Duchess arrives
One of Victory’s most popular amp range is born with the launch of the V40 Duchess.
RELEASE THE KRAKEN!
Designed in collaboration with Rabea Massaad, Victory launched the VX Kraken into the wild!
Rob Chapman signature RD1 amp launches!
The simple yet versatile BD1 amp is launched.
Sheriff Amp range is launched
With two versions the Sheriff range was created for no compromising Classic rock tone.
The Duchess range goes Deluxe…
We added the V40 deluxe to the Duchess family.
The Super Countess
More wattage and clean headroom for the Countess family with the V130 Super Countess.
Victory teams up with Richie Kotzen
The RK50 head is launched with Richie Kotzen.
The Countess MKII
The Countess gets an upgrade with a crunch mode and Nomod switch.
V4 Preamp pedals change the game!
Victory release the V4 all valve preamp pedals.
The Kraken family grows!
The Kraken family evolves with the addition of the VX100 Super Kraken.
The Super Duchess is launched
With 100 Watts of all valve headroom for classic cleans, the V140 Super Duchess is launched and becomes a favourite of players like Chris Buck, Mick Taylor and Isaiah Sharkey.
The Copper Family arrives
The Copper comes into the family to provide a classic British jangle sound to the Victory range.
The V4 Amp range is born!
V4 Amp range is launched with Duchess, 180 watts of power with a tube preamp, your Duchess sound anywhere and anytime!
Goodbye Countess….Welcome the Jack
The Countess changed its name to the Jack family to better describe the amps versatile tones and style.
Victory Two Notes Cabinets
Victory amps teamed up with the DynIR legends from Two notes to capture the Victory range of cabinets.
The V4 Copper arrives
The V4 copper preamp arrives into the preamp range.
The V4 Kraken amp is here
Teaming up with Two notes, we added their tech into the new V4 Kraken amp.
Meet our Chief Designer Martin Kidd
10/10 from Guitarist
“The V4 Kraken is a full-featured 180-watt stage-ready head, weighing less than two bags of sugar, that you can carry in a gigbag”
Gear of the Year from Guitarist
“We reckon the V4 Duchess is one of the ultimate compact guitar rigs.”
Premier Gear from Premier Guitar
“Magnificent ’60s-style Fender and Marshall tones from a single channel. Enough power and headroom for most gigs. Fine workmanship. Gorgeous reverb and tremolo. Fair price.”